China Food – Rainbow of Hope: un progetto per sostenere e tutelare gli agricoltori cinesi

Pubblichiamo l’intervento di Fred Young, responsabile di “Rainbow of Hope”, un progetto nato per sostenere gli agricoltori cinesi, le comunità rurali e favorire lo sviluppo di un’agricoltura sostenibile, connettendo tra loro le famiglie urbane e i contadini rurali, puntando a fornire cibo sano, buono e giusto a tutti.

Support Young Farmers Return!

We need your help to expand our business connecting people in the city with farmers in the field.

Overview: http://v.youku.com/v_show/id_XMzM0NzA4ODU4MA==.html?spm=a2h3j.8428770.3416059.1

Hi! I’m Fred, and I’ve been dedicating my life to the one thing that keeps drawing me back- the ecological farming methods of my home village Dingjiaping in the distant mountains of Huaihua, Hunan Province.

When I was young, my village was full of families, working in the field from sunrise to sunset in the traditional Chinese methods, with no chemical pesticides or fertilizers. Now, the village is almost empty as many left to the cities to find a better income.

Through Rainbow of Hope, I’m working with the few young local farmers and families left to support their continuous work in those natural methods by connecting them directly with people in the cities who want delicious and healthy veggies and fruits.

Now, we are striving to make young farmers’ dream to stay at home with their families into a reality, as ecological, sustainable food producers. We have a brief opportunity to do so while they return home for Chinese Spring Festival in February. We need your help to support 12 young farmers to provide for their families and children’s education, all by you simply choosing to buy their great, clean, and fair food!

A Message from the Owner 

My home village of Dingjiaping, Hunan Province

In 1989, I left my home village of Dingjiaping, Hunan Province, to start my education journey. Luckily, I became the first one from the village to attend university. After graduating, I traveled 42 hours by train to Shanghai, out of my home province for the first time, to start my career.

That long journey taught me a lot, but most of all, it taught me to appreciate home. I was always drawn back to my village, and my return to it in 2008 was inevitable.

When I was young, my village was full of families, working in the field from sunrise to sunset in the traditional Chinese methods, with no chemical pesticides or fertilizers. Coming back, I saw the village is almost empty as many left to the cities to find a better income. I soon knew that to serve the land and people through ecological farming was the most important and meaningful thing I could do.

Working from sunrise at Rainbow of Hope farm at Dingjiaping, Hunan Province

After 10 years of constant hard work, we set up an ecological co-operative group of farmers growing mushrooms, paddy rice and vegetables while raising chickens, pigs and cows. The byproducts of mushroom culture and animal waste are great natural fertilizers, allowing us to not use chemical ones at all on the farm, and we are happy to see animals coming back to the area to join in and enjoy the healthy ecosystem.

This became the first Rainbow of Hope farm, where the Rainbow of Hope project was born. I found it to be not only important to me, but to be even more important to the local farmers and people in the cities that could enjoy better and safer food.

For the farmer to continue doing what they love, and for you to be able to enjoy the fruits of their labor, we need your help to spread the Rainbow of Hope!

Our Goal and Use of Funds 

The first Rainbow of Hope farm at Dingjiaping, Hunan Province

Help us reach our goal to raise at least 75,000RMB so that young farmers can choose to stay at home with their families. The committed sales gives confidence that while cultivating the fields to provide you with ecological produce, they could support their families as they would if working in the cities. For the Chinese year of the Dog, choose good, clean and fair ecologically grown food!

We’ll be: 

Transferring funds to the local farmers in our Rainbow of Hope farms in Lijiang, Yunnan Province, and the Slow Village of Dingjiaping in Huaihua, Hunan Province! This is to help them stay to work in the farms instead of leaving to work in the nearby cities.

The monthly cost for each farmer and his/her family is 3,000RMB, so raising this amount will help us support 12 farmers and their families for 2 months!

The Rainbow of Hope young farmers

Updating the options in our store, so you could order not only the weekly veggie boxes, but also other high quality local produce, such as wild mushrooms, wild honey, fruits, quinoa, chickens, eggs and many more! To do this, we need the funds for farmers to start production in early spring.

Offering more to our community by organizing events and cooking workshops! This would help everyone to learn more about healthy food and how to easily cook delicious nutritious meals. We want to help more people get good food, and we need your help to be able to do it!

Perks! 

In return for your valuable contributions, you would receive some amazing perks for backing our Rainbow of Hope project if we are successful in this campaign. Check out our perks on the side of the page to see how you can back our project and treat yourself!

All the products are produced by farmers in Lijiang, Yunnan Province, and Slow Village of Dingjiaping in Huaihua, Hunan Province. Free from any pollution, chemical pesticides, additives or colorings.

*Please note that because we are located in Shanghai we will only be able to provide the Rainbow of Hope Product Box all over the country, but the rest of our perks can be delivered only in Shanghai and surrounding areas. Thank you for understanding*

Rainbow of Hope farms veggie box from the farm in Dingjiaping, Hunan Province

Check out our WeChat store to see more of our products: wechat public account sunshinebox.

We have come a long way, and can continue on this wonderful journey with your help. Thank you for your support and for believing in us!

Pledge for your health. Pledge for helping others. Pledge for the environment.

If you are able to donate or not, you can still help by sharing our campaign with a simple like and share! We appreciate your support in all forms.

Select a Perk: 

Pledge 100R MB for: 

1 Rainbow of Hope Product Box

Includes: 200g dried apples, 200g quinoa, 200g white kidney beans, and 200g dried sweet potatoes from our farmers at Lijiang, Yunnan Province, delivered at the crowdfunding completion.

Pledge 200 RMB for: 

1 ticket for Rainbow of Hope and Slow Food Shanghai Central event and cooking workshop

The event ticket can be used in 2018 for any of the events in Shanghai. The electrical ticket will be sent to you through email at the crowdfunding completion . At the beginning of March, list of the events and dates will be prepared for you as well.

Pledge 300 RMB for: 

1 Rainbow of Hope Product Box

1 ticket for Rainbow of Hope and Slow Food Shanghai Central event and cooking workshop

1 night couple’s getaway

Free stay for one night on the farm at Baisha historical town of Lijiang, Yunnan Province, in 2018. Reservations for rooms with Rainbow of Hope are needed two weeks in advance.

Tickets for free bedding will be delivered to you through email: 7 days from the completion of the campaign (2/17)

Pledge 400 RMB for: 

Store Credit of 400RMB

Get 400RMB you could use to buy any product on our online store whenever you want in 2018!

Pledge 600 RMB for: 

1 Rainbow of Hope Product Box

1 ticket for Rainbow of Hope and Slow Food Shanghai Central event and cooking workshop

2 nights couple’s getaway

1 month of weekly 1.5kg veggies

4 boxes of 1.5 kg vegetables from the farm at Baisha historical town in Lijiang, Yunnan Province. Each box includes 6 seasonal vegetables, delivered to your doorstep each Friday afternoon.

Delivery of vegetable boxes can start 2 weeks from completion of the campaign.

Pledge 1200 RMB for: 

1 Rainbow of Hope Product Box

1 ticket for Rainbow of Hope and Slow Food Shanghai Central event and cooking workshop

3 nights couple’s getaway OR 2 nights family getaway

1 month of weekly 5kg veggies OR 1.5 months of weekly 3kg veggies

Either 4 boxes of 5kg vegetables OR 6 boxes of 3 kg vegetables from Baisha historical town in Lijiang, Yunnan Province and Slow Village of Dingjiaping in Huaihua, Hunan Province. Each box includes 10 seasonal vegetables, delivered to your doorstep each Friday afternoon.

Delivery of vegetable boxes can start 2 weeks from completion of the campaign.

Pledge 2500 RMB for: 

1 Rainbow of Hope Product Box

2 tickets for Rainbow of Hope and Slow Food Shanghai Central event and cooking workshop

3 nights couple’s getaway OR 2 nights family getaway

3 months of weekly 5kg veggies OR 4 months of weekly 3kg veggies

Rainbow of Hope Membership

Either 12 boxes of 5kg vegetables OR 16 boxes of 3 kg vegetables from Baisha historical town in Lijiang, Yunnan Province and Slow Village of Dingjiaping in Huaihua, Hunan Province. Each box includes 10 seasonal vegetables, delivered to your doorstep each Friday afternoon.

RoH membership allows you to enjoy the RoH price system for all other products within the farmers’ cooperative network, based only on quotations and shipment fees.

Delivery of vegetable boxes can start 2 weeks from completion of the campaign.